Translating Cultural Specificity: Pragmatic Equivalence and Nuance in Rendering Regional Vernacular Texts into English
DOI:
https://doi.org/10.24113/cdqtw971Keywords:
Translation Studies, Pragmatic Equivalence, Cultural Specificity, Vernacular Literature, Thick Translation, Sociolinguistics, Postcolonial TranslationAbstract
This manuscript explores the complex sociolinguistic and translational challenges encountered when rendering culturally specific regional vernacular literature into English. Focusing on the interplay between source-text pragmatic nuances and target-text readability, this study investigates how translators navigate cultural asymmetry, localized idiomatic expressions, and non-equivalent sociolinguistic markers. Utilizing a framework grounded in pragmatic equivalence and functional translation theories, the analysis evaluates strategies such as thick translation, cultural substitution, and descriptive borrowing. The findings demonstrate that achieving pragmatic equivalence requires a balanced compromise between maintaining local cultural authenticity and ensuring accessibility for a broader global target readership.
Downloads
References
Appiah, K. A. (1993). Thick Translation. Callaloo, 16(4), 808–819. https://doi.org/10.2307/2932211
Baker, M. (2018). In Other Words: A Coursebook on Translation (3rd ed.). Routledge. https://doi.org/10.4324/9781315619187
Bassnett, S. (2014). Translation Studies (4th ed.). Routledge. https://doi.org/10.4324/9780203068892
Hermans, T. (2014). Translating Systems: Descriptive and Systemic Approaches Explained. Routledge. https://doi.org/10.4324/9781315759715
Nida, E. A. (1964). Toward a Science of Translating: With Special Reference to Principles and Procedures Involved in Analysis and Practice. E. J. Brill.
Venuti, L. (2008). The Translator's Invisibility: A History of Translation (2nd ed.). Routledge. https://doi.org/10.4324/9780203088210
Downloads
Published
Issue
Section
License
Copyright (c) 2016 Henry Marwick

This work is licensed under a Creative Commons Attribution 4.0 International License.
You are free to:
- Share — copy and redistribute the material in any medium or format
- Adapt — remix, transform, and build upon the material
- for any purpose, even commercially.
-
Under the following terms:
-
Attribution — You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
- No additional restrictions — You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.
-